CCCC Small Business Center presents "How to Get Free Publicity and Media"
Date and Time
Thursday Sep 30, 2021
1:00 PM - 2:30 PM EDT
- Start • End Date: 09/30/2021 • 09/30/2021
- Day: Th
- Time: 1:00 PM - 2:30 PM
Location
Online
Fees/Admission
FREE
Description
Why hire a publicist when you can DIY? This webinar series provides instruction on how to get free publicity and media attention. As part of this training, you’ll get step-by-step instructions on how to write a press release with proven templates, best practices for answering media queries on HARO (Help a Reporter), a look at social PR, bloggers, newsjacking, how to create a media kit, and winning strategies to repurpose published content. Topics include: identifying key industry journalists and influencers, review of pitch ideas and samples for multiple platforms; TV, radio, blogs, podcasts, speaking/virtual presentations and vlogs.
- Instructor: Robin Samora
