CCCC Small Business Center - Online "How Storytelling Can Position You As An Expert In Your Industry"
Date and Time
Wednesday May 27, 2020
1:00 PM - 2:30 PM EDT
Wednesday, May 27
1:00 to 2:30 p.m.
Location
Online
Fees/Admission
Free
Contact Information
Please check each individual seminar to see its location and registration information. Attend any 5 seminars with the Core Business Seminar (CBS) designation, and you will receive an Entrepreneurial Foundation Certificate.
Call 910-892-2884 to pre-register or for more information about Harnett County seminars.
Description
When you run a small business, you need to communicate that you have the expertise, skills and training to solve your client’s problems. But you’re a professional. You can’t afford to sell yourself with hype, sleaze or obnoxious boasting. So how can you establish yourself as an expert without boasting? Easy. Tell stories! During this webinar training, you will learn why storytelling will be the most precise tool in your marketing kit to position yourself as The Expert, 3 simple elements that will establish your expertise and confirm your credibility, the one type of story that will clobber your hard-won reputation as an expert (and it's usually so tempting to share), and the 5 ingredients of a SMART story that supports your business. Presented by Dr. Cathy Goodwin